Cash on delivery lead generation货到付款客户获取

We generate cash on delivery orders in Europe and Latin America. 我们在欧洲和拉丁美洲获取货到付款订单。

Richtop Management Services Limited runs paid campaigns on Google, Meta and TikTok. We confirm each order by phone and WhatsApp in the local language, then send complete order details to your fulfilment partner. You pay for results, not for impressions. Richtop Management Services Limited 在 Google、Meta 和 TikTok 投放付费广告。我们以当地语言通过电话和 WhatsApp 逐单确认,再将完整订单信息发送给您的履约伙伴。您为结果付费,而不是为曝光付费。

14 markets14 个市场 Local language agents, local hours本地语言客服,本地时段 Cost per lead or cost per order按线索或按成交订单计费 CRM and postback integrationCRM 与 Postback 对接
240k+Confirmed orders delivered已妥投的确认订单
63%Average delivery rate平均妥投率
14Markets in Europe and Latin America欧洲与拉美市场数量
<9 minMedian time to first call首次外呼中位时长

What reporting looks like报表长什么样

This is an illustrative account, not a specific client. It shows the four numbers we manage against and the level of detail you receive.以下为示例账户,并非某个具体客户。它展示我们据以优化的四个核心指标,以及您将收到的数据颗粒度。

Example account summary · last 30 days示例账户概览 · 近 30 天 Illustrative示例数据
Leads generated获取线索
31,480
▲ 12.4%
Confirmation rate确认率
71%
▲ 3.1 pts
Cost per delivered order单笔妥投成本
€11.30
▼ 8.7% (lower is better)(越低越好)

Delivery rate by market各市场妥投率

Italy68%
Spain64%
Mexico57%
Colombia52%

Delivery rate depends on product, price point, market and the fulfilment partner used. 妥投率取决于产品、价格区间、市场及所使用的履约伙伴。

What we do我们做什么

You can use the full service, or only the parts you need.您可以使用全流程服务,也可以只选择其中的部分环节。

01

Paid campaigns付费广告投放

We plan and manage campaigns on Google, Meta and TikTok, with separate creatives and copy for each country.我们在 Google、Meta 和 TikTok 规划并管理广告,为每个国家单独制作素材与文案。

Result: leads at your target cost结果:以目标成本获取线索
02

Landing pages落地页

We build fast landing pages and order forms in the local language, designed for mobile users.我们用当地语言制作加载迅速的落地页与订单表单,针对移动端优化。

Result: higher form conversion结果:更高的表单转化率
03

Order confirmation订单确认

Our agents call and message each lead during local business hours, check the delivery address, and follow up on failed attempts.我们的客服在当地工作时段内逐条外呼并发送消息,核对收货地址,并对未接通的线索持续跟进。

Result: higher delivery rate结果:更高的妥投率
04

Tracking and reporting追踪与报表

We set up server-side tracking, postbacks and duplicate filtering, and share one dashboard with you.我们配置服务端追踪、Postback 与去重过滤,并与您共用同一套看板。

Result: one set of numbers结果:双方看同一份数据
05

Market research市场调研

Before you commit budget, we review which product, price and country are likely to work.在您投入预算前,我们先评估哪种产品、价格与国家组合更可能跑通。

Result: a clear launch plan结果:清晰的启动方案
06

Compliance checks合规审查

We review claims, consent wording, data handling and platform rules before any campaign goes live.在广告上线前,我们审查宣称用语、同意条款、数据处理方式与平台规则。

Result: lower account risk结果:降低账户风险

How we work合作流程

A typical launch takes about three weeks from the first call to steady spend.从首次沟通到稳定投放,通常约需三周。

01

Review评估

We look at your product, margins, fulfilment partner and target countries, then agree the cost per lead you can afford.我们了解您的产品、毛利、履约伙伴与目标国家,并共同确定您可承受的单条线索成本。

Days 1–3第 1–3 天
02

Set up搭建

We prepare the landing pages, tracking, CRM connection and call scripts in the local language.我们准备落地页、追踪配置、CRM 对接,以及当地语言的外呼话术。

Days 4–10第 4–10 天
03

Test测试

We run a small budget in two or three markets to measure the real cost per lead, confirmation rate and delivery rate.我们在两到三个市场用小额预算测试,测出真实的线索成本、确认率与妥投率。

Days 11–21第 11–21 天
04

Scale放量

We increase budget on the campaigns that work and stop the ones that do not. We report weekly and review new markets each month.对跑通的广告加预算,对不达标的直接停投。我们每周出报表,每月评估新市场。

Ongoing持续进行

How we are different我们的不同之处

Four commitments you can hold us to, rather than adjectives.四条可以据以问责的承诺,而不是形容词。

01

We measure delivered orders我们以妥投订单为衡量标准

Our decisions are based on delivery rate and net revenue, not on form fills that are never paid for. A campaign with cheap leads and a poor delivery rate gets stopped.我们的优化依据是妥投率与净收入,而不是永远收不到钱的表单提交量。线索便宜但妥投率差的广告,我们会直接停掉。

02

Local language in every market每个市场都使用当地语言

Our copywriters and confirmation agents work in the language of the market, from teams based in or near that market. We do not use machine translation for ad copy, landing pages or calls.我们的文案与确认客服使用当地语言工作,团队位于目标市场当地或邻近地区。广告文案、落地页和外呼均不使用机器翻译。

03

We call fast, in the customer's own time zone我们外呼迅速,且按客户所在时区

Contact speed has a large effect on confirmation rates, so we treat it as a managed service level. Median time to first call is currently under nine minutes during local business hours in the buyer's country, and the figure is in your weekly report so you can check it. Leads that arrive overnight are queued and called at a reasonable local hour, not at 3am.联系速度对确认率影响很大,因此我们将其作为可管理的服务指标。在买家所在国家的当地工作时段内,首次外呼中位时长目前低于 9 分钟,该数据会出现在您的周报中,可供核对。夜间产生的线索会进入队列,在当地合理时段再外呼,而不是在凌晨三点。

04

You see the same data we do您看到的数据与我们一致

You receive shared dashboards and raw lead exports, with media cost reported separately from our fee. You can always tell what you paid the platforms and what you paid us.您可获得共享看板与原始线索导出,媒体成本与我们的服务费分开列示。您随时清楚哪部分付给平台,哪部分付给我们。

Where we run campaigns我们的投放渠道

Channel choice follows the product, not the other way round.渠道由产品决定,而不是反过来。

G

Google Ads

Active在投

Search, Performance Max and Demand Gen campaigns for products with clear search demand.针对有明确搜索需求的产品,使用搜索、Performance Max 与 Demand Gen 广告。

Call-only campaigns纯电话广告 Server-side conversions服务端转化上报
M

Meta

Active在投

Facebook and Instagram lead forms, and click-to-WhatsApp campaigns.Facebook 与 Instagram 表单广告,以及点击直达 WhatsApp 的广告。

Advantage+ campaignsAdvantage+ 广告 Conversions API
T

TikTok

Active在投

Spark Ads and creator video for lower-priced, impulse-purchase products.针对低价、冲动型消费产品,使用 Spark Ads 与达人视频。

Local creator sourcing本地达人对接 Events API

Warehousing and last-mile delivery are handled by approved local partners in each market. We can introduce one, or work with the fulfilment partner you already use. Richtop Management Services Limited is not affiliated with, endorsed by or sponsored by any platform listed above. All trademarks belong to their respective owners. 仓储与末端配送由各市场经审核的本地合作伙伴承接。我们可以为您介绍,也可以直接对接您现有的履约伙伴。Richtop Management Services Limited 与上述任何平台均无隶属、背书或赞助关系,所有商标归各自权利人所有。

Common questions常见问题

Which pricing models do you offer?你们有哪些计费方式?
Cost per lead, cost per delivered order, or revenue share. Most clients start with cost per lead during the test period and move to cost per order once delivery rates are stable. Media spend is billed separately from our fee in every model.按线索计费、按妥投订单计费,或收入分成。多数客户在测试期采用按线索计费,待妥投率稳定后转为按订单计费。所有模式下,媒体费用均与我们的服务费分开结算。
What is the minimum budget?最低预算是多少?
A useful test needs roughly €8,000 to €12,000 of media spend across two markets. With less than this, there is not enough data to make reliable decisions, and we would rather say so now than take the budget and guess.一次有效的测试大约需要在两个市场投入 8,000 至 12,000 欧元的媒体费用。低于此金额,数据量不足以支撑可靠判断;我们宁愿现在说清楚,也不愿收下预算然后靠猜。
Do you handle delivery?你们负责配送吗?
No. We handle lead generation and order confirmation. We work with your existing fulfilment partner, or we can introduce an approved local partner. Being clear about this matters, because delivery rate depends on both of us.不负责。我们负责获客与订单确认。我们可以对接您现有的履约伙伴,也可以为您介绍经审核的本地伙伴。这一点必须说清楚,因为妥投率取决于双方。
Which countries are available?目前覆盖哪些国家?
In Europe: Italy, Spain, Portugal, Poland, Romania, Greece, Czechia and Hungary. In Latin America: Mexico, Colombia, Peru, Chile, Ecuador and Guatemala. Other countries on request, and we will tell you honestly if we have not run there before.欧洲:意大利、西班牙、葡萄牙、波兰、罗马尼亚、希腊、捷克、匈牙利。拉美:墨西哥、哥伦比亚、秘鲁、智利、厄瓜多尔、危地马拉。其他国家可另行沟通;若我们此前未在当地投放过,我们会如实告知。
Who actually makes the confirmation calls?订单确认电话由谁来打?
Native-speaking agents working the buyer's local business hours. Calls are not placed on a UTC+8 office shift, because that would land a European or Latin American buyer's call at an unreasonable hour. Tell us which markets you need and we will confirm the exact staffing arrangement in writing.由母语客服在买家当地工作时段内完成。外呼不按 UTC+8 的办公班次进行,否则欧洲或拉美买家会在不合理的时段接到电话。请告知您需要的市场,我们会以书面形式确认具体的人员安排。
How do you handle personal data and consent?你们如何处理个人数据与同意授权?
Consent is recorded on the form with a timestamp, IP address and the version of the wording shown. This record is kept for audit purposes and passed to you with each lead. A data processing agreement is signed before any campaign starts. Full detail is in our .同意记录在表单端保存,包含时间戳、IP 地址以及所展示条款的版本号。该记录用于审计留痕,并随每条线索一并交付给您。任何投放开始前均会签署数据处理协议。详情请见。
Get in touch取得联系

Contact us联系我们

Tell us about your product and your target country. We will reply within two working days with an estimate of the cost per lead, confirmation rate and delivery rate for that market. 请介绍您的产品和目标国家。我们将在两个工作日内回复,并给出该市场的线索成本、确认率与妥投率预估。

Company公司
Richtop Management Services Limited
Website网站
richtopmanagement.com
Enquiries answered咨询回复时段
Monday to Friday, 09:00–18:00 (UTC+8)周一至周五 09:00–18:00(UTC+8)
Confirmation calls订单确认外呼
Local business hours in each market按各市场当地工作时段Your buyers are never called on a head office shift pattern.不会按总部班次时间给您的买家打电话。

Contact form联系表单

Reply in 2 working days2 个工作日内回复

We use your details only to answer your enquiry.您的信息仅用于回复本次咨询。

Thank you, your message has been sent. We will reply within two working days, usually sooner. 已发送,谢谢。我们将在两个工作日内回复,通常更快。
Legal

Privacy policy

Last updated: [DATE ON PUBLICATION]

This privacy policy explains how Richtop Management Services Limited ("Richtop", "we", "us") collects and uses personal data when you visit richtopmanagement.com, contact us, or interact with a campaign we run on behalf of a client. We follow the applicable laws in the places where we operate, including the EU General Data Protection Regulation (GDPR) for people in the European Economic Area and the Personal Information Protection Law of the People's Republic of China (PIPL).

1. Who we are

Richtop Management Services Limited
Email: admin@richtopmanagement.com
Website: richtopmanagement.com

[Data protection law expects the controller to be identifiable, and most regulators and ad platforms expect a postal address as well as an email. Confirm with counsel whether email alone is sufficient for your markets, and name the contracting entity here once the jurisdiction is settled.]

For all questions about this policy or your personal data, write to admin@richtopmanagement.com.

2. Our two roles

We handle personal data in two different situations, and your rights depend on which one applies.

2.1 Richtop as data controller. When you visit richtopmanagement.com or contact us through the form or by email, we decide how and why your data is used. In this case we are the data controller and this policy applies in full.

2.2 Richtop as data processor. When you fill in an order form on a landing page we operate for a client, or receive a confirmation call or message from our agents, we act on the instructions of that client. The client is the data controller and we are the data processor. The client's own privacy policy applies to that data. We process it only to generate, verify and confirm orders, and we pass it to the client and its fulfilment partner. A data processing agreement is signed with every client before a campaign starts.

3. What data we collect

When you contact us:

When you visit richtopmanagement.com:

This website does not currently use analytics or advertising cookies. See the for details.

When you respond to a campaign we run for a client:

4. Why we use your data and on what legal basis

PurposeDataLegal basis
Replying to your enquiry and preparing a proposalContact form dataSteps prior to entering into a contract (GDPR Art. 6(1)(b)); consent given on the form (PIPL Art. 13)
Managing our relationship with clients and partnersBusiness contact dataPerformance of a contract; legitimate interest in running our business
Running and securing this websiteTechnical data, server logsLegitimate interest in keeping the site available and secure
Generating, verifying and confirming orders for clientsCampaign lead dataProcessed on the instructions of the client (data processor / entrusted processing)
Keeping consent and audit recordsConsent records, call notesLegal obligation; legitimate interest in demonstrating compliance
Complying with legal, tax and accounting dutiesInvoices, contracts, correspondenceLegal obligation

5. Who we share data with

We do not sell personal data.

6. International transfers

[To be completed with your counsel. The substance to cover:]

You can ask us for a copy of the relevant safeguards.

7. How long we keep data

8. Your rights

Depending on the law that applies to you, you have the right to:

To exercise any of these rights, email admin@richtopmanagement.com. We may ask you to verify your identity. We aim to reply within one month. If your request concerns data collected through a campaign we run for a client, we will forward it to the client, who is responsible for answering it, and we will assist them in doing so.

9. Security

We use access controls, encryption in transit, staff confidentiality obligations and written contracts with our providers to protect personal data. No system is completely secure, so we cannot guarantee absolute security, but we review our measures regularly.

10. Children

Our services are intended for businesses. We do not knowingly collect personal data from anyone under 18. If you believe a child has given us data, contact us and we will delete it.

11. Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed. Significant changes will be highlighted on this page.

Legal

Cookie policy

Last updated: [DATE ON PUBLICATION]

This cookie policy applies to richtopmanagement.com, operated by Richtop Management Services Limited.

What cookies are

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Cookies used on this website

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This site stores your language preference and any campaign referral code in your browser's local storage. This is not shared with third parties.

If we add analytics or marketing tools in future, we will update this policy and ask for your consent before setting any non-essential cookies.

Landing pages run for clients

Landing pages and order forms we operate on behalf of clients use their own cookie notices. Those pages may use conversion tracking from Google, Meta and TikTok, subject to your consent where required. Please read the cookie notice on the landing page itself.

Managing cookies

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Contact

Questions about cookies: admin@richtopmanagement.com. See also our .